Walmart and remote vacation company are launching mini-retail shops called "General Store by Walmart"
The first store will open in August at a Getaway Outpost in Wimberly, Texas. Other stores are planned for Moodus, Conn.; Running Springs, Calif.; Roscoe, NY,; and Osceola, Missouri.
The small shops will sell products sourced by Walmart and curated by Getaway such as outdoor gear, hiking products and leisure activities products. The selection will be available online at a Getaway shopping page. Walmart will get a complimentary free trial from Getaway over the next year and a Kit to make Smore's as part of the launch package.
Each location selected is within a two-hour drive from a major city, and they do not offer Wi-Fi or cell service.
The Getaway Company currently has 19 Outposts, with a total of more than 784 cabins.
SOURCE: Winsight Grocery Business by FMI
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